As a publisher and author, I am always interested in finding ways to market books. With marketing, as you can probably agree, there is not a silver bullet solution. In the vast majority of cases, it will be multiple marketing […]
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After writing a book and publishing it, the author and his or her publisher now hope that people will buy it. If you want to maximize one’s chances of success, here are some tips to follow. Those tips include getting […]
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Book trailers, or video advertisements, serve the same purpose as movie trailers: they promote books and encourage readers to purchase them. Like movie trailers, prospective readers can find book trailers online and on television. They range in format. Sometimes, a […]
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